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Samsung slips to second place on the European smartphone market in Q2

Samsung Electronics dropped to second vicinity in the European smartphone market inside the 2d sector, a report showed on Wednesday, as Xiaomi rose to the top spot.


Samsung made up a marketplace share of 24 percentage inside the April-June period after transport 12 million smartphones to Europe, down 7 percentage from a year earlier, in line with a document from market researcher Strategy Analytics.



The South Korean tech large became the only participant among the pinnacle five telephone providers in Europe to see an on-12 months decline in shipments.


"Samsung is acting well with new 5G fashions from the Galaxy A series, however it faces increasing opposition from Apple inside the excessive-cease and the Chinese companies inside the low-cease, and it failed to take gain of Huawei's death in Europe," stated Neil Mawston, an executive director at Strategy Analytics.


Xiaomi overtook Samsung ultimate zone to end up the leading phone vendor in Europe for the primary time, reports Yonhap news employer.


The enterprise shipped 12.7 million smartphones, up 67.1 percentage from a year in the past, to capture a marketplace proportion of 25.Three percentage.


"Xiaomi has seen brilliant success in Russia, Ukraine, Spain and Italy amongst others, and located customers keen for its Mi and Redmi collection of characteristic rich, value smartphones," said Boris Metodiev, an companion director at Strategy Analytics.


Apple Inc. Took the third spot with a marketplace percentage of 19.2 percentage after its iPhone shipments jumped 15.7 percentage on-12 months to 9.6 million gadgets.


Chinese manufacturers Oppo got here in fourth and 5th, respectively. Oppo had a 5.6 percent marketplace percentage, even as Realme published a 1.Nine percentage percentage in the 2d region.


The European phone marketplace grew 14 percent on-12 months to 50 million gadgets in the second area.


"The phone marketplace rebound changed into pushed by means of the ongoing monetary restoration, wholesome call for from clients with getting older devices and attractive value priced 5G gadgets," the file stated.

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